Creating + sharing wedding registry videos is gaining popularity for couples as online boutique marketplace Taigan.com partners with noted home & gift retailer The Mercantile to offer a unique twist to bridal registry

New York, NY – March 30– The digital age brings even bridal registry to a new high-tech level: the video bridal registry. Taigan, a collection of wonderfully hand-selected retailers, introduces the new online video bridal registry in partnership with Atlanta-based retailer The Mercantile. The service gives engaged couples a convenient way to share their registry with friends and family around the world via video.

Once the couple creates their bridal registry from a posh line of gifts, home accessories, furnishings and art found at The Mercantile on Taigan, the shop creates a video of the items selected, describing the inspiration behind the couple’s choices, how the pieces work together in their new home, and reminds shoppers how each piece will add to the new life of the couple.

When the registry is completed, couples send the video bridal registry to friends and family via e-mail, Facebook, or any other social media networks, making it convenient and fun for friends and family to shop. Whether across town or across the country, buyers can view the video online and with a click of the mouse, purchase the couple’s registry selections, knowing the special story and meaning of their purchase to the happy couple.

The rewards of video bridal registry

As the cherry on top of this chic sundae, The Mercantile gives the couple a store credit worth 10% of the total registry purchased, which can be used on additional items such as a L’Objet Evoca Footed Cake Plate or a beautiful John Matthew Moore Framed Giclee.

Julia Reed on weddings, amour and more

Says Julia Reed, Creative Director of Taigan’s shopping magazine, Fetch, and Vogue Magazine alum, about shopping on Taigan for weddings, amour and more, “The romance of Taigan is that it’s the next best thing to being on the most well-edited, fabulous shopping district in the world. And once you are on it, you’re taken care of personally by these great visionary retailers and their staffs to select the best bridal registry, gifts or that special something for you or a gift.”

About Taigan

Launched in September 2009, Taigan showcases retailers in some of the hottest markets across the country including New York, Atlanta, Los Angeles, Palm Beach, Chicago, Aspen and New Orleans. Featuring a hand-selected collection of specialty retailers of apparel, home décor, art, antiques, jewelry, and gourmet food, Taigan is making it more fashionable than ever to shop right from your home. Connect on Taigan’s Facebook Fan Page or Follow us on Twitter @TaiganFinds.

About The Mercantile

The Mercantile is a fashionable, upscale boutique created to bring gifts, furnishings, accessories and art to both Atlanta’s trade and retail communities. The Brookhaven design destination overflows with styles to suit every taste. Among the long list of the intriguing lines are George Smith furniture, one-of-a-kind accent pieces from emerging glass artisan Elizabeth Lyons, and spectacular lamps from Swank Lighting.

Taigan’s collection of the best boutiques, designers and specialty shops in the country online bring the best shopping street in the country to your fingertips. From home furnishings and décor, fashion and fine jewelry, women’s, mens and children’s apparel, shoes and accessories gourmet food, like the artisanal chocolate brought to you by New Orleans’ Sucre.

Hollyhock is one of the specialty boutiques featured on Taigan.com. Owner Suzanne Rheinstein has a little bit of everything for her clients including antique, vintage and modern furnishings to decorate the home, and wonderful accessories and books for memorable gifts. Known as a true destination for the country’s top interior designers, for the past 20 years, now shoppers can discover Hollyhock online at Taigan in addition to shopping their West Hollywood showroom.

Hollyhock is known for its collection of 18th and 19th century antiques, accessories, art, architecture books perfect to decorate your coffee table with and a Hollyhock Home Collection of custom upholstery, furniture and lighting. Hollyhock also has a wide collection of hostess or special occasion gifts. On Taigan, you’ll find Hollyhock’s monogrammed napkins, signed books, crystal vases by William Yeoward, Christopher Spitzmiller lamps, Dodie Thayer candleholders, English Ashworth plates and so much more. Suzanne Rheinstein personally chooses the one-of-a-kind decorative pieces for the shop, each a conversation piece, with a unique story.

Hollyhock also services as the ‘it’ venue for cultural events in Southern California. The chic boutique regularly hosts book launch parties, lectures supporting nonprofit organizations and other celebrations. The specialty home furnishings boutique has graced the pages of many magazines and has received its fair amount of press. Hollyhock was featured in Southern Accents (more than once), California Homes, Veranda, California Style, Luxe, Domino, House Beautiful and more. The owner of Hollyhock, Suzanne, has also had her moment in the spotlight, she was featured in Inspired Styles, an anthology of ideas, creative palettes, and selected examples of interior design.

If the Hollyhock online boutique sounds like the place you’d like to shop for one-of-a-kind home items, visit. You’ll also discover the many other hand-picked collection of specialty shops from across the country, featuring women’s, men’s and children’s apparel, gourmet food, shoes, accessories and more.

So Fashion Week in New York City is finally over, it seems like that’s all everyone in the fashion world was talking about for a few months now. Bryant Park, the white tents, the celebrities, the fashion designers, it was all about Fashion Week for quite some time. But now that it’s over, in New York City at least, we can all take a moment and recap the best of the best in terms of the clothes, the makeup, the hair and everything in between.

Everyone online is posting about Fashion Week, blogging about the highlights and the must-have pieces of the season, so Taigan is joining in on the conversation.

According to an article posted on StyleList.com, the tousled bed hair and smoky eyes inspired by Bridget Bardot and Catherine Deneuve at the Vera Wang show was a total hit. And at Gwen Stefani’s L.A.M.B. show, the smoldering smoky eyes and vibrant red lips were the most fun beauty look.

According to the article, there wasn’t a lot of blush on the models walking the runaway this year. The look was more natural and tawny . The fishtail braids Redken’s Rudi Lewis created for Adam Fall 2010 were a favorite hairstyle. Derek Lam’s show, ‘Myth of the West’ had a parade of blue jeans eyes on the catwalk.

In terms of popular clothes for the Fall season, About.com reports that last year’s jacket is being replaced with this year’s vest. It’s easily wearable by most women and matches different sizes and shapes. One trend that was also mentioned on the website is Colorblocking. After seasons of frills and prints, colorblocking is more about strong graphics and is bright and bold. Lacoste is doing it as well as DKNY. Marc Jacobs collection was all grown-up and sophisticated, filled with wearable furs.

Another trend during this year’s Fashion Week is the whole digital world and technology merging with fashion. Some designers were streaming their fashion shows online, some were Twittering about it, and even some of the clothes were inspired by the 2.0 world. From cool prints to cutouts, manipulated fabric to hi-tech fabrics, fashion has definitely gone digital.

For your very own Fashion Week or Fashion Month for that matter, visit Taigan to shop the many styles of the season in clothes, shoes, accessories and jewelry from an ever-growing collection of shops. You’ll find specialty boutiques like H. Audery, Amanda Pinson Jewelry, Pied Nu, Style Paris by Susan, Migliore and so many more.

Fashion Week is over in New York but it’s about to start for you!

Forty Five Ten is one of the many specialty shops featured on Taigan.com. Founded in 2000, the name reiterates the boutique’s address on McKinney Avenue in Dallas, Texas. But for Taigan.com shoppers, it’s just a click away. The proud owners of this impressive shopping destination are Brian Bolke and Shelly Musselman. With major designer labels in Forty Five Ten, from Comme Des Garcons and Martin Margiela to the late-Alexander McQueen and more, they attract celebrity clientele to their Dallas shop including Oprah, Laura Bush, Gwyneth Paltrow, Melissa Etheridge, Angie Harmon and other noted style mavens.

Taigan shoppers can join this celebrity shopping group by shopping Forty Five Ten online, at Taigan.com. From fashionable apparel, accessories and shoes, to jewelry, sunglasses and bags. You’ll find Alejandro Ingelmo patent platform shoes, Rag and Bone grandpa cardigans, Yigal Azrouel, long sleeve tri-color knit dresses, Rebecca Lankford necklaces, Moschino Sequin dresses and so much more. Shopping at Forty Five Ten means discovering new fashion and apothecary and home accessories, with new items added every week on Taigan.
Perhaps best of all, the owners of Forty Five Ten also believe in giving back to the community. They proudly support The Family Place, the largest family violence service provider in Dallas that reaches out to family violence victims including women and children. Every year they feed over 50 kids every day and provide over 150,000 service hours. Owners Brian Bolke and Shelly Musselman also support amFAR, the foundation for aids research and the Dallas Museum of Art.

Forty Five Ten not only offers current fashion for women, but also for men. Stylish men will find a collection of designer shoes like the Victor and Rolf loafer and the bronze brushed leather lace-up shoe.
For more about Forty Five Ten, visit Taigan and shop a wide collection of style-forward boutiques across the country, finding the latest arrivals, special Taigan promotions and videos from owners and designers. Taigan allows you full access to a huge collection of fashionable shops all on the Internet, so you have access to an even broader range of boutiques and have more chances of buying that one unique piece that no one else will have.

Have a great shopping day!