Award-winning online shopping destination Taigan.com partners with advertising technology innovator edō Interactive to provide its retailers with access to high-end shoppers.
New York – August 10, 2011 – Noted e-commerce website TAIGAN.com (Tahy’ gn) and advertising technology company EDO Interactive, Inc. today announced a new partnership. The relationship will provide Taigan’s hand-selected shops, designers and purveyors with the opportunity to access high-end shoppers leveraging edo Interactive’s Prewards® platform.
Taigan provides a turnkey e-commerce and marketing solution for selected retailers and designers, complete with the web-based tools and technology to brand, open and operate their own e-commerce site within Taigan.com. The site deftly leverages the collective power of its retailers, recently garnering significant media coverage and enjoying a rapidly growing global shopping audience. Touted by Entrepreneur magazine as one of “100 Brilliant Companies”, EDO Interactive partners with banks and payment card issuers to deliver targeted incentives on behalf of retailers seeking to increase qualified traffic and sales. The partnership between Taigan and EDO Interactive further enhances Taigan’s offering to its participating retailers and designers.
The new partnership will provide Taigan retailers with the ability to leverage EDO Interactive’s Prewards® platform to create specific offers and incentives, that will be presented to a highly targeted group of consumers, via EDO Interactive’s banking and payment card partners.
“We are excited to deliver another way by which our Taigan stores can expand their customer base and increase sales both in-store and on Taigan.com. We believe that EDO and Taigan (and our related “communities”) will be beneficiaries of this alliance, and look forward to delivering this initiative to the marketplace,” stated Elizabeth Nichols, CEO of Taigan.com.
“We are very pleased to partner with Taigan,” said Ed Braswell, Founder and CEO of EDO Interactive. “EDO and Taigan share common goals of building a quality merchant network and delivering an unmatched consumer experience. Together, we will be in a stronger position to achieve our shared goals.”
Named for the prized breed of hunting dog from Kyrgyzstan that tirelessly hunts for the best game its master desires, Taigan.com is the online shopping destination for a highly curated collection of boutiques, designers and purveyors. Launched in late 2009, the e-commerce website has been celebrated by fashion editors and high-end consumers, and has reported 350% year over year growth. Taigan is touted as the only lifestyle e-commerce site featuring specialty retailers and designers in 11 categories, including of women and men’s fashion, home décor, art, antiques, jewelry, sporting life, gourmet food and wine, and fine gifts. For the shopper, the collector, the epicure, Taigan presents an extraordinary and ever-expanding collection of shops and purveyors. .
ABOUT EDO INTERACTIVE
EDO Interactive is a leader in digital and mobile advertising solutions, leveraging everyday payment networks to connect brands with consumers. EDO’s Prewards® marketing platform employs advanced analytics and loyalty solutions to create value for consumers, brand advertisers and financial institutions. For more information, please visit www.edointeractive.com.